Hi, I’m Gordon P. Baty. This is a blog for my personal views on the Digital Experience.
I’ve been working in interactive media since the mid-90s, starting with interactive CD-ROMs. I’ve worked on a variety of websites from email systems to broadband content portals, both with in-house teams and agencies. After all those different experiences I’ve built up some views on what works, what doesn’t and I’m also pleased to be regularly surprised and inspired by new developments I see around me.
I want to share what I’ve learnt, and hopefully present a different approach to some ‘traditional’ ideas that have become mainstream in digital media work.